Before you start
- Your Aha Studio accountSign in with your Aha Studio account. Keyword Research is part of your plan. Without a plan you can try the New Site Playbook free.
- A seedA seed: your niche, a product category, a topic, a service and the towns you serve, or a competitor's domain, depending on the automation.
- Your siteFor Money Search Finder: your site and what you sell (or choosing if you have not decided), plus the towns you serve if you sell locally, or I sell online and the rivals your buyers compare if you sell online.
- A Search Console exportFor Blog and Agency, and optional for Money Search Finder: a Search Console export. In Search Console open Performance, then Queries, then Export and Download CSV, and unzip it to get Queries.csv.
- A few words about your buyerFor Info product and Coaches: a few words about your buyer (what you sell, who you sell to, their main problem). The AI scores every keyword against them.
PART 01
Run an automation
0 of 6 done- Open Keyword ResearchAt keywordresearch.ahastudio.net, or press Start something new on your account page and choose Keyword research.
- Pick an automationUnder Pick an automation. Each card says what it finds; the line under its name says what it looks up.
- Fill in its inputsChoose the Search market: type a country to find it among 98 Google markets, and pick the Search language where the country has more than one. If DataForSEO has no difficulty data for that choice, the form says which nearby data is used. Then, if you work for clients, who it is For. The steps it will run are listed above the button.
- Press Run itWatch each step: a spinner while it works, a tick when it is done, and a count while page 1 is checked keyword by keyword. You can close the page; open the run from Your work to carry on from the last lookup.
- Read the resultThe headline, a short summary with what to do next, and the keywords. Open on a row shows why it got its verdict and who holds page 1. Write it in SEO Magnets and Build a site with Site Sniper open those workers with the keyword filled in.
- Keep itDownload CSV gives every row with each column labelled by its source. Run again later shows what changed since your last run of the same research: new keywords, ones that dropped out, and verdicts that moved.
PART 02
Try it free first
Without a plan, the page opens on Try the New Site Playbook free.
What it runsThe New Site Playbook on the Google United States market: one free run a day from your connection, with a niche of up to 6 words. The page shows how many free runs are left today.
What you seeEvery lookup as it runs, then the real results and verdicts for the top 25 keywords. Every number says where it came from, as for members.
What members getThe other 13 automations, the whole list, Download CSV, Save to Your work, Run again and the hand-offs to SEO Magnets and Site Sniper. On the demo they show a Members tag with the way in.
PART 03
The automations
New Site PlaybookFind what a brand-new site can actually rank for: screen your niche’s best keywords for links to beat, check page 1 on the easiest, and get a Rankable, Video-led or Possible verdict with the reason for each.
Local businessBuild the “what you sell + where you are” phrases a normal expansion never surfaces, size them for real demand, and rank them by which town-and-service pages are worth having.
Google Business ProfileTurn GBP guesswork into evidence: build and size the local searches for what you do, check page 1, and split the map-pack searches (a GBP and reviews job) from the ones a local page can rank for.
EcommerceFind the keywords with a buyer behind them: search your category, favour product and buying-intent terms, and rank them by what that traffic is worth in ads.
Local lead gen (rank-and-rent)Find service-plus-town pages with real demand and an open page 1: build the queries, rank them by lead value, and check which towns you can rank cheaply.
Niche / authority siteMap the shape of a subject: search it broadly, keep only the intent jumps (the terms it connects to that share none of your words), and cluster them into silos.
Blog / content siteStart from what Google already likes: match your Search Console rankings to a topic you cover, pull out the pages sitting at 2 to 15 (your rewrite list), and find the question topics for new pieces.
SaaS / softwareGet in front of a competitor’s buyers: pull the keywords a rival ranks for and keep only their weak positions (5 to 20), the spots they hold loosely that you could take.
AEO / AI searchTarget the questions AI answers and be the source it cites: find the question intent-jumps, then check which already trigger an AI Overview you can get quoted in.
Affiliate siteSurface the commercial comparison keywords that actually convert, then check page 1 to see which contested terms you can win without heavy domain authority.
Info product / courseFind the people with the exact problem your course solves: search the problem, score every keyword against your student, keep the high-fit ones, and split them by how close each searcher is to buying.
Coaches & consultantsFind the searches your ideal client makes once they know they need help: score the outcome you deliver against your client, keep the high-fit commercial and ready-to-book terms, and check where you can win page 1.
Agency / client workShow a client something finishable: match their Search Console export to their main topic, pull the quick wins they already half-own, and keep the top 20 as the quarter’s scope, saved for that client.
Money Search FinderWrite only for searches with a buyer behind them that your site can win today: sort the searches by buyer pattern, judge each against your Domain Rating and links, read page 1 for the page type Google shows, and get the three patterns to write for first.
PART 04
Money Search Finder
Write only for searches with a buyer behind them that your site can win today, in the page type Google already shows. Each search gets three checks.
Where the searches come fromKeyword ideas for what you sell, your Search Console queries when you add the export, and what you sell + town for each town you list. With choosing and no export, the searches your site already ranks 5 to 20 for. For each rival you name (up to 8): rival alternatives, rival review, rival pricing and sites like rival, and every pair as A vs B.
Online or localTick I sell online for software, products, courses or affiliate offers. Towns are left out, near me means nothing, and the first pattern becomes Buy or sign up: searches that name the product or ask to buy, try or sign up (software, tool, app, course, template, free trial, coupon, discount, promo code and the like). Its pages go to Site Sniper or SEO Magnets instead of Neighborhood Pages. Comparisons, alternatives, reviews, best lists and prices work the same either way.
1. Is there a buyer behind it?Each search is sorted into a buyer pattern: Service + city, Price, A vs B, Competitor alternative, Product review, Best + category, Buying question. Learning searches (how, what, why, ideas, DIY and the like) are dropped unless they lead straight to a sale, such as how to choose or where to buy, and every dropped search is listed with the reason. The buyer score is the pattern's weight (Service + city 90, Price 85, A vs B 80, Competitor alternative 80, Product review 75, Best + category 70, Buying question 55) plus 5 when advertisers pay $1 or more a click, or 10 at $5 or more.
2. Can your site win it today?From your Domain Rating (Ahrefs): under 20, long-tail searches; 20 to 40, mid tail; above 40, head terms. A search is long tail under 300 searches a month, mid tail up to 2,000, and a head term above that, or harder when its KD is 20 or more (mid) or 50 or more (head). Where page 1 was read and every site on it has a DR more than 20 above yours, it is not winnable today either. With fewer than 50 sites linking to you (DataForSEO Backlinks), it says: get a few on-topic links to the homepage first.
3. What page type does Google show?Page 1 is read live for the 20 strongest searches and labelled by what most of the top 10 are: service page, list, review, comparison or article. A map pack counts toward service pages.
The resultThe searches grouped by pattern, each with its volume, buyer score, winnable yes or no with the reason, and the page type, then the top 3 patterns: the best mix of buyer score and monthly searches within reach.
Hand-offsBy page type: service pages to Site Sniper or Neighborhood Pages (town searches go to Neighborhood Pages first; online, to Site Sniper or SEO Magnets), comparisons to SaaS Magnets, and reviews, lists and articles to SEO Magnets.
PART 05
Where the numbers come from
Monthly searches and CPCGoogle Ads Keyword Planner. When our direct Google Ads connection cannot answer, the same Keyword Planner data comes through DataForSEO, and the column says so. A competitor's keywords come from DataForSEO Labs.
KD and links to beatDataForSEO Labs. Links to beat is how many sites link to the pages that rank now.
Page 1, AI Overviews, map packs and title countsLive Google results through DataForSEO.
Linking sites to your siteDataForSEO Backlinks (Money Search Finder only).
DRDomain Rating by Ahrefs, with your own Ahrefs key first when you saved one under Keys and connections.
Phrasings without numbersGoogle Suggest. They carry no search volume, so they get no score.
Opportunity, verdicts and buyer stagesKeywordIntent's scoring, worked out from the numbers above. Buyer fit is the AI's score.
PART 06
Your limits
ON YOUR PLANUp to 100Research runs a month. Unlimited with your own AI key and DataForSEO login after your first 14 days.
FIRST 14 DAYS10 research runsSee the refund policy.
FREE DEMO1 run a dayThe New Site Playbook, top 25 keywords, without a plan.
Search data counts toward your plan's monthly amount, shared by all your AI workers; with your own DataForSEO key saved under Keys and connections, lookups run on your key instead. Keyword ideas from Google Ads cost nothing.
PART 07
If something goes wrong
Still stuck? Email support@anthonyhayes.me or open the help desk.
Ready to build?Pick an automation, fill in its inputs and press Run it.Open Keyword Research